On This Day in 1943: Gracie Allen Decides to Replace Jack Benny with "Thirty Minutes of Refinement"

Last night, I finally got to see the so-called highlights of the Academy Awards, an assortment of leftovers that UK channel Sky One tosses to those subscribers who refuse to have juicy bits of trivia over-nighted for a premium. While mercifully abridged, the ceremony was chopped off at all the wrong spots, with more attention being paid to red carpet parading than to the presentation proper, let alone the politics behind the trophy distribution.

I had been looking forward to a few choice moments described by television critic Brent McKee in his online journal, but never got to judge for myself what exactly was the matter with Lauren Bacall, whom I had already presumed dead a few weeks ago. The commercials-riddled presentation made gossip-fest Entertainment Tonight look like an uncompromising piece of investigative journalism. Being accosted by the inane and utterly superfluous commentary provided by a couple of British MC stand-ins, I hardly even got as much as a glimpse of Jon Stewart, whose hosting of the high-profile, low-rated affair received rather mixed reviews.

Just how difficult it is to find a suitable master (or mistress) of ceremonies was played up in this year’s introductory Oscar sketches, in which former presentational misfires like Whoopi Goldberg and David Letterman refused to front once more what amounted to a chorus of disapproval.

What is required of an Academy Awards host is not simply a modicum of charm and wit, as well as a stature that bears a vague semblance to Hollywood star power, but also a persona firm enough not to crack when faced with the shocks and punctures it is likely to sustain during a never entirely predictable live broadcast. Censors and advertisers balk at volatile comics (an energetic personality Robin Williams once used to personify), as much as a large percentage of the statistical presence known as the general public might enjoy their ad-libbing antics.

True, the exposure of certain parts of the human anatomy aside, American broadcasters are no longer quite as squeamish as they once were in their furtive approach to the lexicon of the commoners (even though rap lyrics can still be awarded a prize without being deemed fit to air in their original form). Still, notwithstanding the fact that everyday language seems to have just about shrivelled to the utterance of monosyllabics, the broadcasters’ dictionary of permissible phrases sure used to be much smaller a few decades ago.

On this day, 7 March, in 1960, for instance, Jack Paar returned to host the Tonight Show after an absence of one month, during which he protested NBC’s rejection of a tame bit of toilet humor (some quip about a “water closet”). Today, of course, it is chiefly political correctness that concerns those who suck up the open air of which they are merely lessees while sucking up to the advertisers and corporate entities that condition it.

Sometimes I wonder whether the host is as overrated a figure as the actor who portrays the spectacle that is a James Bond movie. How irreplaceable are the ostensible headliners of any show, even if their names are as closely associated with it as, say, Jack Benny’s was with the Jack Benny Program? Benny learned the hard way on this day in 1943. The perennial 39-year old—who would later give a young Paar his break when discovering the newcomer while entertaining the troops)—was forced to sit out his own broadcast due to a cold, only a funeral having kept him away during the previous season.

Asked to substitute for him were fellow radio comedians George Burns and Gracie Allen. Yet while George was perfectly willing to pinch-hit for bedridden Benny, his batty wife simply refused to go on the air to take care of the impending vacuum.

Gracie had decided to become an intellectual, and filling in for the lead of an old comedy act just would no longer do. She was scheduled instead to give a piano concert, undaunted by her apparent lack of keyboards-tested talent. None of George’s coaxing would convince her to change her absent mind; besides, she already owned the expensive articles of clothing that George promised to bestow upon her in the event of her much-needed cooperation.

Eventually, Gracie condescended to do the show after all, having discovered a kindred soul in sensitive Dennis Day. Sure, he liked Little Women; but he liked books even better. And when he demonstrated his love for poetry by reciting Rudyard Kipling’s “If” in a pitch that screamed “cultured”—no ifs and buts about it—Gracie could not but seize Benny’s temporarily vacant timeslot, determined to present her “Thirty Minutes of Refinement.”

Now “refinement” was a concept to which violinist Benny himself aspired, but which those in charge of shaping popular radio entertainment mainly derided for profit as some harebrained, longhair attempts at bothering the blissfully ignorant with unnecessary uplift.

Wireless Women, Clueless Men: Gracie Allen, Presidential Candidate

Well, are you ready to tap your toes to the “The Cabinet Shuffle,” sing “The Tory Blues” or stand up for the “Thatcher Anthem”? That’s right, the Iron Lady is back in business. Show business, that is. Thatcher: The Musical is going on tour. Now, as someone who enjoys representing the past (albeit a past I have never experienced as present until its “now” turned to “then”), I don’t seem to be in a position to throw mossy stones. No, I’m not going to argue, as you well might, that the producers of this show are about two decades too late.

Dwelling in the half-forgotten and digging up the misremembered, I am not among those who opine that there is nothing older than yesterday’s news. A musical review of such faded headlines strikes me as being decidedly more quaint and questionable. The only contemporary touch appears to be the politically correct or overly cautious disclaimer attached to the announcement: the show’s producers aim at being “entertaining and provocative,” yet insist that the “politician’s lasting legacy” is being neither “glorified nor denigrated.” Too recent for revisionism, too tired for satire?

I’d much rather join a chorus of “Vote for Gracie.” Now there was a woman ahead of her time—and her man. As early as 1940, Gracie Allen decided to stop knitting sweaters and run for President instead. To the comic relief of millions of New Deal weary Americans, she ran so fast and so wild that her husband and comedy partner, straight man George Burns, could not possibly keep up with her, let alone keep her down.

“I admit that the election of the first woman would let the country in for a flood of corny jokes,” Gracie remarked (in a slim volume you may read online in its entirety). That does not have to be a deterrent, to be sure. Besides, many of those very jokes were told on the Burns and Allen Program, on which Gracie’s campaign started in February 1940.

The vaudeville routine of Burns and Allen was beginning to sound rather creaky; ratings were crumbling, sponsors grumbled. Soon the husband and wife banter would make way for a novel concept in radio comedy—the sitcom. Before their program was thus reinvented in 1942, Burns and Allen were trying to reinvigorate the old formula by heightening Gracie’s nuttiness, by adding currency and topicality to their gags, and by developing a running joke that would encourage repeat listening. The “Vote for Gracie” campaign was such an attempt to salvage their act.

“You’re, you’re running for President?” an incredulous George Burns burst out when he first learned about his wife’s political ambitions on the 28 February 1940 broadcast. “Gracie, how long has this been going on?” “For a hundred and fifty years,” Gracie retorted, “George Washington started it.” To George the whole idea was “preposterous.” “Not only that,” Gracie added, “it pays good money.”

A clever idea it turned out to be—or a quick fix for the ailing show, at any rate. Soon, Gracie was where she’d always been: all over the place. Spreading her outlandish ideas about democracy, the ditzy candidate got to promote the Burns and Allen act on a number of other high-rated radio programs, including those hosted or headlined by fellow vaudevillians Edgar Bergen, Rudy Vallee, and Jack Benny.

At least Roosevelt’s opponents, candidates like Republican Thomas F. Dewey and Democrat John Nance Garner had “political affiliations,” George cautioned. “Well,” replied Gracie undeterred, “maybe that’s because they weren’t vaccinated.” “Have you got a Republican or Democratic machine in back of you?” George cautioned. “No,” Gracie replied nonchalantly, “that’s a bustle.”

Today’s critics, listeners like Leah Lowe, label Gracie’s antics “transgressive,” which is the academy’s validation of playfulness (and of our engagement with it). “One of the greatest problems today is about the people who would rather be right than be President,” Gracie explained in her startling and disarmingly frank simplicity (as it expresses itself in the aforementioned book outlining her campaign). “I have a solution for that. You can be Left and President: that way you can eat your cake and halve it too. Or you can stay in the middle of the road and get run over.”

“Mr. Roosevelt has been President for eight years,” Gracie went on reasoning in her signature non sequitur and pun-driven unreasonableness,

I’m sure he wouldn’t mind getting up and giving his seat to a lady. That old saying about not changing horses in the middle of the stream is ridiculous, when you remember that people have been changing babies in the middle of the afternoon for years and everybody takes it for granted.

Being oracular, the oratrix declared that

women are getting very tired of running a poor second to the Forgotten Man, and with all the practice we’ve had around the house the time is ripe for a woman to sweep the country. I’ll make a prediction with my eyes open: that a woman can and will be elected if she is qualified and gets enough votes.

It sure worked for a lot of clueless men, even those who, unlike Gracie, didn’t have a “Surprise Party Platform” to stand on.

On This Day in 1940: Burns and Allen Are Regretfully Un(G)able

Reflexivity in art is like a comb-over—a self-conscious cover-up that only draws attention to itself. Like the follicle-challenged pate, a reflexive work of art betrays a failure of growth, the inability of an existing but sickly lingering form to rejuvenate itself. It is generally believed to be a post-modernism affliction; but American radio comedy suggests that it was an airborne disease.

It is hardly surprising, considering that commercial radio went out of its way to sidestep modernism. Elitism paired with experimentation simply spelled bad business for broadcasting. One way of ignoring the modernist movement was stagnancy, a retreat into Victorianisms comforting to bourgeois audiences, sponsors, and network executives alike. Another means of circumventing modernism, ideally suited to comedy, was to acknowledge, tongue-in-cheek, the limitations of the broadcast medium, to dwell on everything radio artists were unable to do.

In short, working in radio required a choice between old hat and obvious comb-over; anything to keep artists from letting their hair down. Take George Burns and Gracie Allen, for instance, who, on this day in 1940, gleefully overdosed on the postmodern formula.

On 16 September 1940, listeners to the Spam-sponsored George Burns and Gracie Allen Show learned that George was in trouble with his sponsors, who were “at a board meeting discussing [his] option.” The new season was off to a shaky start. Intruding on the show in the spirit of reflexivity, the program’s soundman offered his assistance, claiming to having once been a Shakespearean actor. After some quarreling with the powers behind the scenes—acted out in an on-the-phone monologue—a threatened George is forced to book a guest star to boost ratings.

The smaller the numbers, the bigger the star, industry wisdom dictated. Apparently, the numbers added up to a major headache, since George and Gracie were called upon to fetch just about the biggest male lead in Hollywood—none other than Clark Gable. Gable was currently starring opposite Spencer Tracy, , and Hedy Lamarr in the box-office smash Boom Town, which got plenty of on-air promotion from the comedy couple that night. That Gable was virtually a radio no-show—a fact mentioned by Burns and known to listeners—complicated matters considerably.

What made them still worse was the task of adapting the scenario of Boom Town, which, as George and Gracie drove home with a truckload of atrocious puns, would never get past the customs of radio’s overeager censors. They couldn’t convey the “hustle and bustle” of Boom Town, since a bustle was never to be mentioned on the air; and they couldn’t say that “sacks of TNT were lying in an angle” because they had to leave out the . . . “sacks angle.”

I guess you get the picture—but George and Gracie sure didn’t. Nor did they get Gable. They hired a sound-alike instead; but even he didn’t manage to go Gable. He did some mediocre impersonations of Lionel Barrymore and Ronald Colman instead, while Gable was assigned a non-speaking part in a hospital sketch that went nowhere. So, at their reflexive worst, George and Gracie never got their show started that night, at least not until Gracie got them both out of this self-conscious mess by attempting to sing a tune.

Hey, if you ain’t got it, flaunt it!